The Curator of Cool serves as a destination to educate men about menswear.

Menswear is more than just suits. As the name suggests the hope is that this platform would help men create a versatile closet filled with timeless pieces for any occasion.

The creator and founder of the brand, Endurance Weke is known for his own unique sense of style. The outfits put together here serve as inspiration to others that aren’t as versed in paying attention to detail, nor those that understand the essentials of dressing well.

The goal is to provide a look book of men’s style and inspiration with tips which includes engaging fashion content for a variety of seasons and moments to meet a wide demographic of men’s needs. I believe that this platform will allow men to find their confidence and develop their own individual style.